2013 Chronic Cellars Purple Paradise Red


2013 Chronic Cellars Purple Paradise Red

$17.99 (retail) Wine Club pricing reflected in receipt

Here’s a winery in Paso Robles with psychedelic labels and a great back-story about Jake, Josh and Dawn Beckett from the company web site:

“The concept of Chronic Cellars came about in the midst of harvest in 2004. We had used the term “The Chronic” to describe likable objects before, but we had never considered it a suitable descriptor for wine. We sat alongside the crush pad one evening in our wine stained clothes and wet boots laughing about the idea of a wine that targeted a casual lifestyle.

“Jake and I were raised in the heart of Paso Robles wine country.  Wine and the art of wine making have been a part of our lives since the early 80’s.  After graduating from college we both returned to Paso Robles and joined the team at Peachy Canyon Winery.  After a decade each of immersing ourselves in all aspects of the wine industry we decided to do our own project.  We wanted to try something new and put the tools we have gathered to work on our dream.  We had a vision and a desire to make our statement in the wine industry that we could not deny.  After four years we took our first step toward Chronic Cellars.  From that dream to reality, our first wines went public in 2008.”

Winery Tasting Notes:  “Beautiful, dark purple hue with intense smoky vanilla, ripe cherries, white pepper, all spice, nutmeg and cinnamon on the nose.  Super-rich tastes of ripe, juicy cherries and strawberries, chocolate, mocha, leather and marzipan.  Mild tannins and balanced acidity. . .the ultimate paradise!”

Blend:  70% zinfandel, 14% syrah, 11% petite sirah, 5% Grenache

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